The North Face Store

Project idea

The North Face is an American manufacturer of outdoor gear . The North Face manufactures outdoor apparel, accessories, and footwear. Products from the North Face are renowned for their premium materials, cutting-edge technology, and robust design. They get their name from a mountain's coldest, harshest aspect. Because they have aided adventurers in scaling the Himalayas' most inconceivable heights. By focusing on the sports that are most popular in Egypt and showcasing various sports sites, the project's major goal is to draw in new sports enthusiasts from Egypt and throughout the world to discover the sport side of Egypt .

Project description

The idea behind the design is to immerse the consumer in the atmosphere of each sport as if they were actually present in it. Beginning with the water sports and hiking areas located on the ground floor, the design will progressively transition to the air sports located on the second story, creating an unforgettable experience.

Technical information

The combination of sharp and soft lines in the plan is meant to symbolize the distinct characteristics of each zone, ranging from the extreme abrasiveness of the mountains to the gentleness of the water, resulting in a harmonious equilibrium.

Sohaila Nasser

Faculty of Fine Arts, Alexandria University in Alexandria

Egypt

Interior

Project submitted

16. 02. 2025

Tag

Interior Commercial
  • Bank
  • Exhibition Center
  • Office
  • Pop Up
  • Retail
  • Shopping Mall
  • Showroom
  • Supermarket
Retail Shopping Mall Showroom Interior

Advice to students

The North Face Store

Dear Sohaila, Congratulations on participating in the Inspireli Awards! I’d like to briefly highlight a few strengths and areas for improvement. 1- I liked the idea of exposing customers to the characteristics of each section of the store, as you explained in your brief — a strong starting point. However, translating that idea into architecture would have benefited from more diagrams and abstract visual tools instead of relying mainly on actual images. I recommend using a more technical, conceptual visual language to present the initial idea. 2- Your visual presentation and CGI are at a good standard. The color palette and element arrangement effectively support the experiential quality of the design. However, adding human figures would help better communicate the scale and atmosphere. 3- Since your project focuses on interiors, it would also be helpful to include axonometric or parallel-perspective drawings to highlight technical aspects. Additionally, alongside your floor plans, more elevations, sections, and detail drawings are needed to fully explain your design technically. I wish you a successful architectural journey ahead. Best regards, Omid
20.03.2026

Omid Abbassi

Category

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